Some of my games, like Galaxium Free and MonsterUp Lite, use Microsoft’s pubcenter in order to remain free. Problem is that the eCPM (total earnings/impressions x 1000) is really bad during the past few months. More specifically, for the months of September and October for all my ad-based apps impressions increased by a factor of 15%, my revenue decreased by 34%. This really sucks of course, since I am putting considerable effort on increasing my user base and keeping them happy with constant updates and the like. Also, new devices and Windows Phone 8 launch is still going to increase people playing the games, but Microsoft is not making it easier. I know that eCPM is unpredictable but lately it is really low for Microsoft. I’ve looked around and didn’t really find anything better for XNA Windows Phone games. I am already using Adduplex for my backup service, but there is no revenue there although it’s a really nice backup system, so my impressions don’t go to waste in countries where Pubcenter does not show ads. Nokia has released an Ad Exchange program that looks really nice, but I am pretty sure they don’t support XNA. So, any ideas out there?

eCPM

Impressions

Revenue

Awesome jump from Felix Baumgartner the other day from the stratosphere. The best lines I heard about it were:

• By jumping from 120k feet, he proved that “Red Bull does NOT give you wings”
• With balls this big, it is a wonder he even fit in that capsule

What do we say? Well, welcome to Trelloland Felix!

A new version of MonsterUp Adventures has passed certification and there are lots of changes in this one. The main changes have to do with game difficulty and getting you to action faster so you can play and enjoy more :)

Listening to feedback, I’ve implemented the following changes:

• Shorter levels (~5 minutes)
• Easier levels overall
• 20% more diamonds in each level
• 20% more rubies in each level
• Faster results screen
• Faster boss defeat animation
• Fixed high score loading delay bug
• Removed local option in high scores
• Menu animations tweak
• Few optimizations here and there
• New game font
• New email keyboard

It should be in your phones in less than 24h! Enjoy!